Check in with Pride logoGood mental health and wellbeing is an ongoing journey for many people, but for LGBTQ+ people that journey can be more challenging.

LGBT+ Britons are more likely to suffer with mental health conditions such as anxiety, depression, and insomnia, a new YouGov survey shows. Over the last 12 months, half of LGBT+ Britons (51%) say they experienced or were diagnosed with a mental health condition, compared to a third of the general population (32%).

We can all do more to break down the stigma around talking about mental health and wellbeing, starting with the people around us. That is why the West Yorkshire Health and Care partnership are launching a new campaign encouraging people to “Check-in with Pride”.

Check-in with Pride aims to foster a more inclusive and compassionate environment, and better support our LGBTQ+ friends, family, work mates, neighbours and chosen families. Together we can normalise conversations about mental health and wellbeing, and in doing so support more people who are struggling.

You can find more information on how to check-in with someone, details of free suicide prevention training, and links to support services at checkinwithpride.co.uk. Campaign assets are available at checkinwithpride.co.uk to help spread the message, including a briefing, news item, graphics, and social media posts. A second phase will launch in August, including further resources to support staff working across the West Yorkshire Health and Care Partnership. Together we can boost campaign awareness and encourage more mental wellbeing conversations, particularly for our LGBTQ+ friends.

Check-in with Pride is part of the award-winning ‘Check-In’ campaign (‘Staff check-in’ and ‘Check-in with your mate’) by West Yorkshire Health and Care Partnership. Since its launch in 2020 hundreds of organisations have signed up to normalise conversations about mental health and wellbeing.

The team at Magpie Creative Communications taking the campaign to Kirklees Pride
The team at Magpie Creative Communications taking the campaign to Kirklees Pride